“All new words are created because a new sound is needed to voice an idea, usually also new.” —Charles Wolverton The word ballyhoo, according to the renowned and authoritative Oxford English Dictionary (OED), means a “a showman’s touting speech, or a performance advertising a show.” It can be used as a mass noun to mean “bombastic nonsense; extravagant or brash publicity; noisy fuss.” Though this “carnival” usage has uncertain origins, the OED and other etymology sources cite the first [...]